Lullabot Voice and Tone Styleguide
MAINTAIN consistent brand voice and tone when WRITING CONTENT to ENSURE clear and effective communication
Resources and tools for content strategy, including AI prompts, rules, project configurations, and workflow states.
MAINTAIN consistent brand voice and tone when WRITING CONTENT to ENSURE clear and effective communication
An AI agent that analyzes and optimizes content for SEO, readability, and engagement across multiple platforms.
Remove signs of AI-generated writing from text. Use when editing or reviewing text to make it sound more natural and human-written. Based on the comprehensive Wikipedia "Signs of AI writing" guide. Detects and fixes patterns including inflated symbolism, promotional language, superficial -ing analyses, vague attributions, em dash overuse, rule of three, AI vocabulary words, negative parallelisms, excessive conjunctive phrases, and conversational tells like emphatic "real", announcing the rhetorical move, and anthropomorphized objects.
This skill should be used when users request messages, notifications, or content formatted for Slack. Use this skill when the user asks to write, draft, format, or compose messages specifically for Slack, as Slack uses 'mrkdwn' which differs from standard markdown. Also use when users mention Slack Block Kit or rich message formatting for Slack.
Transform transform Screaming Frog CSV exports into client-ready audit spreadsheets (CSV or Excel). Use when the user needs to: (1) run a content audit or content inventory from Screaming Frog data, (2) understand what Screaming Frog exports are needed for an audit, (3) validate input CSVs before running the tool, (4) troubleshoot content inventory tool errors, (5) understand the output audit spreadsheet columns and format. Requires Python 3, pandas, and openpyxl.
Apply Hemingway-style editing principles to make writing clearer, more direct, and more powerful. Trigger for editing tasks, new writing tasks, and content rewrites where clarity and directness are valuable. Apply even when the user doesn't mention "Hemingway." If they're asking for writing help, this skill applies.